What Is Reverse Flipping?

A Simple Guide

If you’ve been in real estate, you’ve probably heard about flipping or wholesaling.
But have you heard of reverse flipping?
It’s one of the most innovative ways to approach real estate deals.
And it’s changing the game

So, What Is reverse flipping?

It’s a strategy where you take ownership of a property before deciding how to profit from it. You don’t just find a buyer and hope everything works out. Instead, you get control of the deed upfront. From there, you pick the best exit strategy—wholesale, flip, or hold.

This method works best for tricky deals.

Think of homes with no equity, underwater mortgages, tax liens, or even reverse mortgages. These deals are often called “dead deals.” But with reverse flipping, they become golden opportunities.

Here’s why this method is powerful:

There’s almost no competition. Most real estate pros shy away from complex deals. They don’t know how to handle them, so they walk away. But that’s where reverse flipping shines. You help sellers who think they have no options while earning a hefty profit for yourself.